I am Andrea Herzog, a photo-videographer and communications expert with over 15 years of experience in real-life storytelling, content creation and creative direction across fashion, portrait, beauty and lifestyle.
My passion lies in telling emotional stories and capturing the unique qualities of individuals through authentic and powerful imagery, with a focus on diversity, body positivity and an inclusive vision of beauty.
After winning the title of "Face of the Year" with Ford Models, I gained early insights into the fashion industry, which fueled my desire to explore this dynamic field further. Following my studies in Media and Sociology, I gained also invaluable experience as a photo assistant with Russell James and Cleo Sullivan in New York City.
Later, I established my own career in Paris, expanding my expertise in strategic campaigns, brand development and editorial productions.
My work has earned international recognition, featured in exhibitions such as
"Culture CHANEL" in Venice and the
"Festival International de la Photographie de Mode" in Cannes.
I have a strong commitment to fair eco practices, sustainability and authenticity.
Based in Frankfurt and Paris.
PORTRAITS:
Alejandro Amenábar, Anna Loos, Brisa Roché, Barbara Schöneberger, Cécile de France, Camille Cottin, Christian Louboutin, Daphné Roulier, Emily Atef, Gaspard Ulliel, Lou Doillon, Luz Casal, Patricia Kaas, Marie Bäumer, Marie Drucker, Julia Koschitz.
ADVERTISING:
Appelrath Cuepper, Breuninger, Bree, Caudalie, Longchamp, Nivea, Les Petites, La Perla, Phillips, Wella, Stella McCartney.
EDITORIALS:
Amica, Cosmopolitan, Elle, Glamour, Instyle, Marie Claire, Senso Beaux Art Magazine,
Madame, Zeit Magazin, G.Q., Encore Magazine, SOON Magazine, Harper’s Bazaar, Diva Magazin, Brigitte Magazin.
AGENCIES:
Quelle belle Journée, McCann-Erickson, Saatchi & Saatchi, Jung von Matt, Publicis, Ogilvy, TBWA.
EXHIBITIONS:
2024: "Les Journées Bleues" at Normandie: L’Art pour l’Eau, exhibition: "Les Sirènes".
2017: Culture CHANEL exhibition at the Ca' Pesaro - Galerie internationale d'art moderne under the curatorship of Jean-Louis Froment.
2015: Exhibition Paris / Photo Mode Galerie.
2007 - 2014: 5th - 12th Festival International de la Photographie de Mode, Cannes.
2006: Exhibition Paris, Lyon, Lille.