Andrea Herzog 

Photography & Videography

Visual Narratives, Brand Management and Strategic Communications



Photography has always been more than a profession for me — it is a way of connecting with people, cultures and perspectives, and of creating visual stories that resonate beyond the image itself.

As a communications specialist and photo/videographer, I work at the intersection of portraiture, fashion, AI-driven projects and cultural contexts. My work combines visual storytelling with strategic communication, brand management, editorial thinking and media positioning.

With many years of experience across agencies, client-side roles and freelance projects, I develop and manage international Projects and productions from concept to final execution — supporting brands, artists, NGOs and cultural institutions in building strong visual identities and public visibility through communication, PR and storytelling.

After professional experience in New York and Paris within editorial and campaign environments, I refined my expertise in strategic brand development and media collaboration. Today, based between Frankfurt and Paris, I collaborate on projects engaging with contemporary social, ecological and artistic questions.



Exhibitions and publications include Culture CHANEL (Venice), Festival International de la Photographie de Mode (Cannes) and Les Journées Bleues – L’Art pour l’Eau (Normandy).



PORTRAITS:

Alejandro Amenábar, Anna Loos, Brisa Roché, Barbara Schöneberger, Cécile de France, Camille Cottin, Christian Louboutin, Daphné Roulier, Emily Atef, Friederike Becht, Gaspard Ulliel, Lou Doillon, Luz Casal, Patricia Kaas, Marie Bäumer, Marie Drucker, Julia Koschitz.


ADVERTISING:

Appelrath Cuepper, Breuninger, Bree, Caudalie, Longchamp, Nivea, Les Petites, La Perla, Phillips, Wella, Stella McCartney.


EDITORIALS:

Amica, Cosmopolitan, Elle, Glamour, Instyle, Marie Claire, Senso Beaux Art Magazine,Madame, Zeit Magazin, G.Q., Encore Magazine, SOON Magazine, Harper’s Bazaar, Diva Magazin, Brigitte Magazin.


AGENCIES:

Quelle belle Journée, McCann-Erickson, Saatchi & Saatchi, Jung von Matt, Publicis, Ogilvy, TBWA.


EXHIBITIONS:

2024: ABOUT-WOMEN, saasfee* Pavillon Kunst /Art Gallery 

2024: "Les Journées Bleues" at Normandie: L’Art pour l’Eau, exhibition: "Les Sirènes".

2017: Culture CHANEL exhibition at the Ca' Pesaro - Galerie internationale d'art moderne under the curatorship of Jean-Louis Froment.

2015: Exhibition Paris / Photo Mode Galerie.

2007 - 2014: 5th - 12th Festival International de la Photographie de Mode, Cannes.

2006: Exhibition Paris, Lyon, Lille.

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